Yubo Zhou

Yubo Zhou received his B.S. in Psychological & Brain Sciences and B.A. in Philosophy with minors in Applied Psychology, Educational Studies, and History at UC Santa Barbara. After graduation, he joined Dr. Hongbo Yu’s Emotion Science Lab as a lab coordinator. His previous research mainly focused on biculturals’ ingroup identification and cultural differences in risk perception and subsequent decision-making with Drs. Brenda Major and Heejung Kim. Yubo has joined the Social Action Lab and started his Ph.D. studies in the Department of Psychology and the Wharton School at the University of Pennsylvania in 2021 under the supervision of Dr. Dolores Albarracín. He is primarily interested in investigating the cognitive, motivational, and behavioral underpinnings of action and inaction.

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