Jay Van Bavel, Associate Professor, New York University

Monday, January 24, 2022 - 3:30pm to 4:45pm

 This talk will be virtual and the zoom link and password will be sent on the day of the talk


Title: “For better or worse: The role of social identity in the Pandemic”



We are in the midst of one of the greatest global health crises in the past century. In the absence of a vaccine, the major public health response has required massive collective behavior change—especially at the national level. In this talk, I will present several recent studies on the role of social identity in the coronavirus pandemic. I will illustrate how social identity can both facilitate and impair collective action. These studies will draw on the movement of millions of cell phones tracking human mobility and vaccination records in the US as well as an international sample of health intentions in 67 countries. Together, these studies clarify how social identity might be leveraged effectively for global public health.

 Faculty Host: Joe Kable

URL for more information: https://as.nyu.edu/content/nyu-as/as/faculty/jay-van-bavel.html