Deborah Small

Professor of Marketing and Psychology

BA, University of Pennsylvania;

Ph.D., Psychology and Behavioral Decision Science, Carnegie-Mellon University

Office Location: 
760 Huntsman Hall
Email: 
deborahs@wharton.upenn.edu
Phone: 
215-898-6494
Website: 
https://marketing.wharton.upenn.edu/profile/202/
Research Interests: 
Decision Processes
Specific Research Areas: 

Human decision making

Research Synopsis: 

Professor Deborah Small's research interfaces psychology and economics, examining fundamental processes that underlie human decision making.

Professor Small studies many decision contexts, including charitable giving, terrorism, negotiation, and buyer and seller behavior.

Selected Publications: 
 Professor Deborah Small's publications may be accessed through the following link, https://marketing.wharton.upenn.edu/profile/202/research